About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of December 2018


Quick Facts
Visits 95,136
Unique Visitors 66,594
Pageviews 195,230
Visits Per Day 3,069
Pages / Visit 2.05
Avg. Visit Duration 1:56 min
% New Visits 57%

The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.

Top Pages
PageUnique Views
News Details7,515
Junior Museum & Zoo4,246
Children's Theatre3,237
Animal Services2,985
Site Search2,582
Animal Adoption2,332
Pay Parking Citations On-Line2,231
OverAir City Wireless1,878
Curbside Services1,838

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
city of palo alto
palo alto utilities
palo alto library
city of palo alto line clearing
palo alto building department
city of palo alto building department
palo alto school district safe route to school
enjoy online city of palo alto
palo alto city council
city of palo alto bid
foothill park palo alto ca
city of palo alto utility standards
palo alto children's theatre

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
Apple iPhone22,242
Apple iPad3,335
Google Pixel 2649
Microsoft Windows RT Tablet562
Samsung SM-G950U422
Google Pixel 2 XL346
Google Pixel297
Unknown 287
Samsung SM-N950U273
Google Pixel 3267
Samsung SM-G960U245
Samsung SM-G955U217
Samsung SM-G965U207
Samsung SM-G930V196
Google Pixel XL177

This month, mobile devices accounted for of website visits.

Mobile devices users are an increasingly important website visitor segment.

Internet Explorer9%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%