About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of October 2020

Quick Facts
Visits 116,114
Unique Visitors 79,611
Pageviews 438,792
Visits Per Day 3,746
Pages / Visit 3.78
Avg. Visit Duration 1:48 min
% New Visits 59%
The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.
Top Pages
PageUnique Views
News Details13,745
Home13,396
Utilities5,128
Testing5,075
Halloween Guidance and Celebrations4,156
Pearson-Arastradero Preserve3,186
Coronavirus2,924
Foothills Park2,890
Site Search2,821
Elections2,467
Baylands2,144
Building Permits1,817
Police Report Log1,767
Human Resources1,748
Parking1,718

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
online parcel report palo alto
city of palo alto
palo alto municipal code
palo alto children theatre staff
palo alto
city of palo alto ca
site:papd.org
colorado substation in palo alto ca
online parcel report paloalto
palo alto police department
palo alto utilities
city of palo alto utilities
city of palo alto building department
foothills park

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
DeviceVisits
Apple iPhone27,361
Apple iPad1,645
Microsoft Windows RT Tablet644
Google Pixel 3495
Google Pixel 2306
Google Pixel 3 XL295
Google Pixel 3a276
Samsung SM-G960U267
Google Pixel 4236
Unknown 234
Google Pixel 4 XL214
Samsung SM-G950U208
Samsung SM-G973U186
Samsung SM-G975U185
Google Pixel 2 XL157

This month, mobile devices accounted for of website visits.

Mobile devices users are an increasingly important website visitor segment.

Browsers
DeviceVisits
Chrome55%
Safari30%
Internet Explorer5%
Firefox3%
Edge3%
Other4%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%